The Jargon: Sustainability




What comes in your mind when you hear about sustainability ?  Something for governments, the United Nation and not for Small,Micro and Medium enterprises, that's a myth. The truth is sustainability is not a complex thing,it is simple and something most of us have been doing on a daily basis. Sustainability is an extensive subject, but simply put, it is about reducing unnecessary consumption and waste. It is the things we do for the long-term good of the business, the stakeholders and the environment around your business. To practice sustainability, 

  • Businesses can invest in energy-efficient lighting, heating, and cooling systems. Individuals can do simple things like turning off lights and computers when they're not in use. 

  •  Encouragement the use of digital forms,contracts, and reports instead of paper ones. 

  • Send policy statements, bills, and notices via email instead of printed mail. 

  •  Use email and social media for marketing and communications rather than paper brochures

By Mutharimi Phineas

(CEO, The Kenyactuary)

 





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